International Business Strategy - Case study Essay

International Business Strategy - Case study - Essay Example Initially, when LG penetrated developed markets, it faced setbacks from advanced technologies, designs, and highly competitive market structure. With a not-so stable corporate infrastructure, LG had to forego the challenge and established itself in emerging markets. Today, LG is one of the largest consumer electronics companies in the world. With established financing backup, highly advanced R&D technologies and designs, and a well-defined business strategy, it can breach any market that it wanted to in the world and compete with global giants. This has been accomplished through a distinct pattern of approach to market entry.When LG enters a market it first identifies supportive infrastructure, like government policies, consumer perception and tries to eradicate adverse factors such as monopoly, intellectual property rights, which it had done in the case of Brazil. Once the company has established a base, it starts to educate its consumers and introduce products. Sometimes products a re customised and developed to cater to niche local needs like in India LG developed a cricket TV to cater to the nation's love for the game. Similarly, in Russia, LG relied on the localization of products and sponsorship for events to get noticed. This has been a major turning point for securing the Russian market. In China, it has adopted the similar strategy to Brazil and India, with the added strategy of using around 98 per cent of local manpower to both secure its resources as well as appeal to their loyalty.

Dynamics of Inclusion and Exclusion in Urban and Suburban Spaces Essay

Dynamics of Inclusion and Exclusion in Urban and Suburban Spaces - Essay Example The environment that surrounds the dead, that coldness and loneliness, together with all the mythical ghosts so to say; literally drives fear in me. The fact that a mortuary is a place that, in every way, no matter how one tries to view it or interpret its purpose is a place that harbors or stores corpses is very scary to me. On the other hand, the safest place in the world, in my opinion, is the church. The stillness and serenity that is in the church gives one the sense of purpose and renewed sense in life. This is what gives me the peace to live a full, successful life. The church brings out the good in everything and everyone even death. It gives hope that there is life after death. Although, we may lose loved ones through death, we have the hope of seeing them again in the next life. It teaches us that we should live this life with joy and peace valuing everyone we meet in life because it is this peaceful living, which helps one live a complete and happy life. These two environments are total opposites of one another. One environment is very hostile and unfriendly; the other one is very friendly and serene. The coldness, loneliness and deathly aura that surrounds a mortuary, bring with it the feeling of fear and danger, while the peaceful and serene aura that comes with being in and around the church, brings with it peace and tranquility. These experiences that have showed me the geographical contrast of two situations that in one way or the other, affected my life, showed me that different environments bring out different experiences in one’s life and that all experiences no matter how trivial, affect us, in one way, or the other. The environment does affect how someone lives his or her life. Taking an example of the people living on the sidewalks who are accustomed to the hard surfaces even if their rights to vend there were taken away its been shown